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SOUTH DAKOTA RETAILERS ASSOCIATION NEWS RELEASE For Immediate Release: January 14, 2020 Contact: Shuree Mortenson, 605.224.5050 smortenson@sdra.org HILL CITY'S ALPINE INN RECIEVES RESTAURANT OF THE YEAR AWARD PIERRE, S.D. – The Alpine Inn, an iconic Black Hills restaurant, received the first annual Restaurant of the Year award this week at the South Dakota Retailers Association (SDRA) annual banquet in Pierre. The award recognizes a restaurant that has earned a reputation for excellence with its food, service, and atmosphere. Housed in an elegant historic building on Hill City’s Main Street, the Alpine Inn is a must-visit destination for many travelers. Established by Waldraut Matush in 1984, her daughter Monika took over in 1996. Monika Matush says it is rewarding to see customers return year after year. “They came as children and now they come as adults. They truly love the Alpine for its atmosphere and its homey personality.” The Alpine Inn is a gathering place for local residents and features German specialty dishes. Their selective menu has allowed them to perfect their hearty meals and delicious desserts. “The Alpine Inn had a modest start, but has gained an international fan base thanks to its old-world charm and unique menu,” said SDRA executive Director Nathan Sanderson. “We’re pleased to honor this landmark of Hill City.” Monika says the family atmosphere in the restaurant also extends to their employees. “A lot of the women that work here I grew up with and we went to school together. So it’s kind of like family and they act and treat this business like it’s their own.” The South Dakota Retailers Association (SDRA) represents nearly 4,000 members in more than 160 business categories. Founded in 1897, it is one of the country’s oldest and largest retail trade associations. - 30 -
SOUTH DAKOTA RETAILERS ASSOCIATION NEWS RELEASE For Immediate Release: January 14, 2020 Contact: Shuree Mortenson, 605.224.5050 smortenson@sdra.org
HILL CITY'S ALPINE INN RECIEVES RESTAURANT OF THE YEAR AWARD
PIERRE, S.D. – The Alpine Inn, an iconic Black Hills restaurant, received the first annual Restaurant of the Year award this week at the South Dakota Retailers Association (SDRA) annual banquet in Pierre. The award recognizes a restaurant that has earned a reputation for excellence with its food, service, and atmosphere. Housed in an elegant historic building on Hill City’s Main Street, the Alpine Inn is a must-visit destination for many travelers. Established by Waldraut Matush in 1984, her daughter Monika took over in 1996. Monika Matush says it is rewarding to see customers return year after year. “They came as children and now they come as adults. They truly love the Alpine for its atmosphere and its homey personality.” The Alpine Inn is a gathering place for local residents and features German specialty dishes. Their selective menu has allowed them to perfect their hearty meals and delicious desserts. “The Alpine Inn had a modest start, but has gained an international fan base thanks to its old-world charm and unique menu,” said SDRA executive Director Nathan Sanderson. “We’re pleased to honor this landmark of Hill City.” Monika says the family atmosphere in the restaurant also extends to their employees. “A lot of the women that work here I grew up with and we went to school together. So it’s kind of like family and they act and treat this business like it’s their own.”
The South Dakota Retailers Association (SDRA) represents nearly 4,000 members in more than 160 business categories. Founded in 1897, it is one of the country’s oldest and largest retail trade associations.
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